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Casey Scheld

Marketing Director | 15+ Years of Experience | PMP |
270K+ YouTube Subscribers

Casey Scheld Headshot

ABOUT ME


Seeking a professional for your social media manager, project manager, public relations communications, and digital marketing efforts? Let's discuss!

• Casey Scheld has more than 15 years of experience in social media director, project manager, communications director, event manager, community manager, and marketing manager roles
• Casey Scheld has a Master's Degree (MA), a PMP Certification, and is Lean Six Sigma Certified
• Casey Scheld has more than 15 years of experience in B2B/B2C SaaS (software-as-a-service) verticals, working on thought leadership campaigns, Artifical Intelligence (AI)/ChatGPT/LLM/Machine Learning (ML), and influencer marketing affiliate marketing campaigns
• Casey Scheld has more than 15 years of experience with paid media, owned media, and earned media with Meta (Facebook Ads, Instagram Ads, Threads), Twitter/X Ads, LinkedIn Ads, TikTok Ads, Snapchat Ads, YouTube Ads, Pinterest, Tumblr, BeReal, Bluesky, and Reddit Ads
• Casey Scheld has more than 15 years of experience in marketing automation software and social media listening/publishing with Buffer, BuzzSumo, Hootsuite, HubSpot, Khoros, Mailchimp, Marketo, Meltwater, Salesforce Pardot, Sprinklr, Sprout Social, Stackla, Tint, and Tradable Bits
• Casey Scheld hsa more than 15 years of experience in photography and video design creative platform software with Adobe Creative Cloud (Adobe Photoshop, Adobe Illustrator, Adobe Premiere), Brightcove, Camtasia, Canva, Figma, and TwentyThree
• Casey Scheld has more than 15 years of experience with go-to-market (GTM) marketing and sales campaigns (Bloomberg, CNBC, Forrester, Gartner, Microsoft, VentureBeat, WSJ)
• Casey Scheld has more than 15 years of experience developing landing pages with promotional materials, email blasts, and email marketing program infrastructures

ACCOLADES

My gaming website Gamers Heroes has received accolades (commercials, promotional materials) for multiple AAA releases

SOCIAL MEDIA

  • 15+ years of experience with B2B and B2C social media strategies

  • 15+ years of experience with Facebook, Twitter/X, LinkedIn, Instagram, TikTok, Pinterest, Reddit, YouTube, Snapchat, Salesforce Chatter

  • 10+ years of experience with paid social media campaigns ($100K+)

  • 10+ years of experience in enterprise event management (Freeman, CAA)

CERTIFICATIONS

  • Certified as a Project Management Professional (PMP)

  • Additional certifications in Hootsuite, Google Ads, Google Analytics, and Lean Six Sigma

TWITTER/X TRENDING TOPICS

NETWORKS MANAGED

Outfront Endurance: Facebook, Instagram

California Historical Radio Society: Facebook, Twitter, LinkedIn, Instagram, YouTube

Informatica: Facebook, Twitter, LinkedIn, Instagram, YouTube

Sitecore: Facebook (Company Page), Facebook (Group), Twitter, LinkedIn (Company Page), LinkedIn (Group), YouTube (Main), YouTube (Discover Sitecore), Instagram, Reddit, Snapchat

Gamers Heroes: Facebook, Twitter, LinkedIn, Instagram, Steam, YouTube,

Discord

Halloween Addicts Group Support: Facebook

Simpler Media Group: Facebook, Twitter, LinkedIn (Company Page), LinkedIn (Group)

Raptr: Facebook, Twitter, Reddit, N4G

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