Casey Scheld

Digital Marketing / Communications
15+ YoE | PMP
310K+ YouTube Subs

ABOUT ME

• Casey Scheld Linktree: https://linktr.ee/caseyscheld

• Gamers Heroes Linktree: https://linktr.ee/gamersheroes

• Master's Degree (MA), Project Management Professional (PMP) certified, and Lean Six Sigma certified
• 15+ YoE in social media manager, project manager, event manager, community manager, communications, and digital marketing roles
• 15+ YoE in B2B and B2C SaaS verticals, working on C-Suite thought leadership campaigns, AI transformation, and sales enablement
• 15+ YoE with paid media, owned media, and earned media via Meta (Facebook, Instagram), Twitter/X, LinkedIn, TikTok, Snapchat, YouTube, Pinterest, Bluesky, and Reddit
• 15+ YoE in marketing automation software and social media listening/publishing via Buffer, BuzzSumo, Hootsuite, HubSpot, Khoros, Mailchimp, Marketo, Meltwater, Salesforce Pardot, Sprinklr, Sprout Social, Stackla, Tint, and Tradable Bits
• 15+ YoE in design software via Adobe Creative Cloud (Adobe Photoshop, Adobe Illustrator, Adobe Premiere), Brightcove, Camtasia, Canva, and Figma
• 15+ YoE with GTM marketing and sales campaigns (Bloomberg, CNBC, Forrester, Gartner, Microsoft, VentureBeat, WSJ)
• 15+ YoE developing landing pages, promotional materials, email blasts, and email marketing programs

ACCOLADES

My gaming website Gamers Heroes has received accolades (commercials, promotional materials) for multiple AAA releases

SOCIAL MEDIA

15+ years of experience with B2B and B2C social media strategies
15+ years of experience with Facebook, Twitter/X, LinkedIn, Instagram, TikTok, Pinterest, Reddit, YouTube, Snapchat, Salesforce Chatter, Bluesky
10+ years of experience with paid social media campaigns ($100K+)
10+ years of experience in enterprise event management (Freeman, CAA)